Frequently asked questions about babel
Examples of BABEL implementations
Q. Why do I want for my hotel website?
A. babel will create international versions of your website to other countries where potential visitors are looking for accommodation in your area. Those sites will appear on their local searches, in the visitors language, so you will be seen and you will be understood abroad.
Q. Why work with babel and not just translate my website?
A. A simple website translation is not enough to get you incremental business at levels that will improve your RevPar (certainly not enough for you to start reducing your dependency on the international Online Travel Agencies). babel will not just translate your content. It will re-build it based on research of what is looked for and what is appreciated by the international markets. It will also promote it so it can be found on search engines when visitors are looking for accommodation in your area. Additionally, we take into consideration not the official translation of your content, but what international consumers expect to see and read - so they are at ease with the language that you use when you “talk” to them through babel.
Q. Does babel include translations of my hotel's booking engine?
A. Yes. We provide your booking engine with translated content, so your new international customers can easily make a reservation in their own language. We also ensure that we produce translations of your pre-stay, post-stay and confirmation e-mails as well, and everything else that is needed to ensure a seamless linguistic experience for your customers.
Q. What if my booking engine doesn’t do foreign languages?
A. babel can provide you with alternative solutions, that will work flawlessly alongside your existing booking engine, whilst also reducing your overall distribution costs. Using a second booking engine for babel is a great way for hotels to make their international traffic even more cost effective. Speak to us about the range of excellent alternatives that we can offer you.
Q. How experienced and established is the babel team?
A. You can find more information about the teams that make babel possible here.
Q. How much does it cost?
A. We try to price every hotel and group depending on the potential revenue we can generate for you. So the actual cost to have babel installed for your hotel will depend on the size, location and potential of your hotels, and for how long you are happy to work with us. We can price the babel product as a one-off solution, or - uniquely - we can work with you on a commission basis, where you only pay us for reservations that we have generated for your hotel..
Q. What are the risks for me?
A. We are still trying to find the answer to this one. babel is designed to be a commission-based, risk-free product that will fairly and responsibly improve your intenational presence without costing the earth. We aim to give you incremental exposure and therefore revenue, without damaging anything!
If there are any more questions that you would like answered, we offere multiple (and obligation free) ways to contact us here